G14Intermediate

Testimonial Collection Strategy

30 minAt user milestones

Format: Design a process for collecting positive user reviews.

Best Timing:

  • Right after a user completes an important action
  • After a user has been using the product for 30 days
  • After a user successfully solves a problem
  • Users who score 9-10 on NPS surveys

Request Template:

"Hey [user name]! We noticed you've [achievement] with [product name].
Could you share your experience in a sentence or two?
We'll feature it on our website to help other [target users] make a decision."

My Notes