G6Intermediate
Social Media Content Strategy
45 minMonthly planning
Format: Create a one-week social media content plan for your product.
Content Type Matrix:
| Type | Purpose | Frequency |
|---|---|---|
| Educational content | Showcase expertise | 2-3x/week |
| Behind-the-scenes | Build personal trust | 1x/week |
| User stories | Social proof | 1x/week |
| Product updates | Engagement and retention | At release |
| Interactive content | Participation and sharing | 1-2x/week |
Exercise: Write a one-week content plan (7 posts) for your project, each including: title, content summary, CTA.